SDI Research Corporation Strategic Directions &
Insights
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Project Experience
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- Concept Development
- Product Development
- Package Development
- Advertising
*Print *TV *Radio *Direct Mail
- Mock Jury/Trial Preparation
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- Opportunity Identification
- Brand Essence & Imagery
- Brand Postitioning
- Attitudes,
Perceptions & Usage
- Habits & Practices
- Psychological Profiling
- Behaviorial Profiling
- Segmentation
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Industry & Category Experience
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- Consumer
Package Goods
- Hardware/Home Improvement
- Electronics
- Retail
- Social Services
- Parks
& Recreation
- Business to Business
- Non/Not-for Profit
- Food Service
- Legal
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- Financial Services
- Advertising
- Automotive
- Manufacturing
- Sporting
Goods
- Communications
- Industrial
- Professional Services
- Real Estate
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